Age Old Blogging Question: Does High RSS Subscribers Really Matter?

Written by Liane. Find out who subscribes to the blog newsletter now.

Before I start talking about other things with relation to this subject, I think I have to say my answer first. It’s a yes.

At least now I don’t have to worry about misleading you (or you misleading yourself). Plus even if you decided you’re better off with this article, at least too you already know my answer that I’ll be justifying. So if you would be so kind and continue reading this, then hear my justification as to why I believe a high RSS subscribers really does matter.

An RSS Subscriber Means a Follower

When someone decides to subscribe to your blog. He or she is automatically a follower, or more probably a fan of your blog. There are only a handful of web geeks nowadays that subscribes to all the decent sites that they encounter. The things is, most people are getting busy here online that deciding to subscribe to your content already means that they are giving you a part of their online schedule to check out your blog content. And that is a big thing.

An RSS subscriber means a follower because they have choosen to get all your updates and hear all the things that you are up to. Instead of just leave your blog (temporary or permanent) and go for a visit if they had even managed to remember your url at all.

Most Readers are Just Visitors

Readers can be visitors but visitors are seldom readers. Readers literally read your content while visitors are usually persons who have just stumbled across your site only to disappear in about seconds. You see, it’s better to have one reader than 10 visitors. An RSS subscriber is a reader. That’s why they got RSS ‘readers’ to ‘read’ your feeds in the first place.

There are absolutely No Disadvantages

Contrary to popular belief, having high RSS subscribers holds no disadvantages. While many bloggers look it as a problem when they have more people reading their contents through their feeds than visiting their blogs, I have no problem with this whatsoever.

Four Reasons Why It’s a Pure Advantage

One: You get a lot of repeat visitors
While most people will just run across your site and leave permanently without leaving a trace, RSS subscribers are more likely to visit every once in a while to your blog. This gives you a lot of repeat visitors.

Two: You’re sure that every post you have written reaches someone.
Most blogs with little or no subscribers experience the problem when some of their posts receives no readers. With an RSS subscriber, you are confident that your content is having an audience.

Three: Subscribers are fans and followers
I’ve been saying and explaining this one right?

Four: Sure increase in blog income
Many advertising networks are now considering your subscribers when ranking your blog for it’s price. Plus, a lot of subscribers means a lot of people to write affiliate referrals. You could also monetize your RSS feeds and gain some good cash out of it.

Big Blogs Have Big RSS Readers

Think Engadget, Techcrunch, Mashable and all those big blogs out ther. They will not be that big if not of their very very large audience (mostly are RSS subscribers). They earn a lot and are heavily priced because they consider their subscriber count when giving a value for an advertisement. They won’t be that successful either if they only got a little of those ‘followers’ right?

Case closed. High RSS subcribers really matter.